You may have heard of it in your high school physics class. In our physical world, objects will continue in the same direction of motion unless an external force changes this state. For example, while driving, your body (the object) will jolt forward as the car decelerates, as its tendency is to continue to go in the direction that it was going in, forward.

In our "inner" world, inertia, is also observable. It is behind every New Years resolution not kept, every “tomorrow I will get started,” every unbreakable habit, every destructive train of thought and every toxic workplace. It is the writer’s block and the of lack of innovation within a group. Inertia is our tendency to remain the same and to resist change. 




The INNERtia Project is a coaching and personal development platform for individuals, entrepreneurs and small businesses. We offer personal development, executive and business coaching services. Our thought provoking projects are comprised of a series of videos, workshops and events that are specifically designed to arouse curiosity, explore different perspectives and motivate individuals towards the realization of their goals. Whether a group of people collectively working towards a unified objective or an individual seeking the inspiration and confidence to move towards a dream, our aim is to encourage people to think outside of the box, tap into their creativity and take action.